health
SenosAyuda: Two Decades Weaving a Lifeline for Venezuelan Women
On March 13, 2026, SenosAyuda A.C. celebrates its twentieth anniversary, established as the leading institution in the fight against breast cancer in Venezuela. Founded in 2006 by Ingrid Borges, Beatriz Ottengo, and Bolivia Bocaranda—three women who turned their diagnoses into action—the organization has evolved from a support group into a robust assistance platform.

TL;DR
- SenosAyuda A.C. celebrates its 20th anniversary on March 13, 2026.
- Founded in 2006 by Ingrid Borges, Beatriz Ottengo, and Bolivia Bocaranda, it has grown into a major breast cancer support institution in Venezuela.
- The foundation assists over 600 people monthly, diagnosing 25-30 women with early-stage breast cancer each month.
- Bolivia Bocaranda highlighted the alarming indicators and the challenge of achieving early detection.
- The organization prioritizes mental health support for patients and their families.
- SenosAyuda relies on strategic alliances with the private sector and media, including pro bono work from Concept McCann.
- Massive campaigns like 'Palabras' are ongoing, with a second phase focusing on caregivers set for October.
- Vanessa Ochoa emphasized the vital role of media and radio in prevention and reducing mortality rates.
- The Venezuelan Anticancer Society (SAV) presented its 'Florecer en Rosa' campaign in October 2025, integrating survivor stories, art, and community action.
- Dr. Juan Saavedra of SAV stated breast cancer is the leading cause of cancer death for Venezuelan women, with 25 new cases and 10 deaths daily.